BusinessGreen: The World Resources Institute (WRI) has launched a tool to help green business leaders pitch projects to the board as they seek to scale up their company's sustainability efforts. The free handbook, released this month, is based on the Strengths, Weaknesses, Opportunities, and Threats (SWOT) analysis often used by senior executives to assess projects or investments, and is geared specifically to tackle the issue of environmental sustainability. Eliot Metzger, WRI's project lead, said an increasing...
URL: http://www.businessgreen.com/bg/news/2232987/new-guide-helps-firms-sswot-up-on-sustainability?WT.rss_f=Home&WT.rss_a=New+guide+helps+firms+%27sSwot%27+up+on+sustainability
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